Free Tool
CPC Estimator
Industry CPC benchmarks across every major ad platform.
| Platform | CPC Low | CPC High | Avg Clicks @ $1000 |
|---|---|---|---|
| $0.80 | $1.60 | ~833 | |
| Meta | $0.70 | $1.50 | ~909 |
| TikTok | $0.50 | $1.20 | ~1,176 |
| YouTube | $0.10 | $0.30 | ~5,000 |
| $3.50 | $6.50 | ~200 |
Benchmarks are aggregated US averages for 2024-2025. Your CPC will vary by quality score, audience, and creative.