Builder clients booking qualified project tours.
Custom homes, additions, full remodels, ADUs - long-cycle, high-trust work. We fulfill the content, GBP, paid, and nurture funnels that convert browsers into project conversations.
14–20 hr
Saved per account / month
45–90 d
To consistent rankings
100%
White-labeled
1:1
Pilot account first
The patterns we see on every project.
We've shipped construction products across multiple teams. These are the patterns we plan around from sprint one.
- Portfolio galleries that load slow and aren't indexed
- ADU / accessory unit demand new to the market, no dedicated content
- Paid leads from Houzz / Angi underqualified
- Long nurture cycle dropped after the first email
Same framework, Home Builders & Remodelers-specific details.
Audit
Two-week pilot on a single home builder account. We map the lead funnel, current ad spend, GBP, site, and tracking - and tell you where the leaks are.
Install
AI Operators take over fulfillment for SEO, GBP, paid, and reporting on that pilot account. You see the workflow before you scale roster-wide.
Scale
Roll the same operators across the rest of your home builder book. Account managers stay client-facing; the AI does the fulfillment work underneath.
Report
White-labeled monthly reports go out automatically - leads, calls, booked jobs, ranking changes - branded as your agency.
Why this vertical moves the way it does.
Custom home and remodel work is a trust sale that takes 6–18 months to close. The site has to function as a portfolio, a designer's mood board, and a financing explainer simultaneously. ADUs are the fastest-growing new line - up 64% in permitted starts since 2021.
$485B
U.S. residential construction
Custom + remodel
$285k
Avg custom build
Single-family
+64%
ADU permits
Since 2021
9.4 mo
Avg lead → contract
Custom home
Typical construction account funnel
Where the dropoff actually happens.
Source: blended median across home builders & remodelers accounts we've audited. Funnels vary by market and ad spend.
Seasonal demand
Peak hits in June.
Relative search demand, indexed to the year's peak month. We pre-stage content 4–6 weeks before each ramp.
What competitors keep getting wrong
- Portfolio behind a slow JS gallery that Google can't crawl
- No ADU page despite owners asking for it weekly
- Long nurture stops at day 14 - 80% of contracts sign after day 60
The pieces that ship together.
Each construction engagement bundles the components below. We don't sell modules - we ship products.
- Portfolio + project-spotlight publishing pipeline
- ADU / addition / remodel service-line pages
- Design-process + financing content
- Paid + retargeting (Google, Meta, Pinterest)
- Long-cycle email nurture (90–180 day)
- White-label reporting
Common Home Builders & Remodelers questions.
How fast do home builder clients see results?
+
Consistent ranking movement in 45–90 days on most accounts. Paid and GBP lift faster - usually inside the first 30 days once tracking is clean.
Is this white-label?
+
Yes. Every deliverable - reports, content, ad creative, audit docs - ships under your agency's brand. Clients never see us.
Will it replace my account managers?
+
No. It replaces the fulfillment hours behind them. Your AMs stay the strategic face; the operators handle execution and reporting underneath.
What does onboarding look like?
+
We start with one pilot account, two-week audit, then turn on the operators. Once you see the workflow, we roll it across the rest of your roster.
Ready to build your Home Builders & Remodelers product?
Book a 30-minute demo. We'll walk through one of your real accounts, surface where the hours are going, and tell you honestly if your roster is a fit.
Reply within 24 hours
Tools your construction clients can use today
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